Our Brands

The years of experience in FMCG field has pushed us into developing our own brands. Some brands derived from customer requirements; some came from our passion for making PREMIUM PRODUCT. No matter what the driving power is, we created brands and products we can feed our own children with.

About Halil Trading

Established in Bursa in 2015 as part of Wathnan Holdings Group, HT (Halil Trading) is combining 18 years of experience in international trade. With offices in Turkey (main office), Qatar and Bulgaria Halil Trading serves its clients by sourcing and exporting products from the global markets to the doorstep of the importers and retailers.

We call the people and companies we work with PARTNERS. True to this philosophy WE BUILD RELATIONSHIPS rather than customer lists, WE CREATE SOLUTIONS rather than liabilities, WE BELIEVE IN HONESTY AND INTEGRITY rather than trying to be politically correct.

Our Fast-Moving Products

Within our portfolio we carry over 500 products. To help our partners and clients we have developed a system to give feedback to our existing and potential partners/clients. Below is our champions in sales volume.

New Products

It is not easy to pass our 5-stage filter system for new product entry. Here are the recent new products listed in our system.


We claim we are different than everyone else! Uniquely positioned in the global market, we export FMCG products from Turkey to the world. Retailers, wholesalers and even HORECA companies, they all have their own reasons to prefer our company, because we simply adapt to their needs.